B2B Lead Generation with PresseBox – Company Contacts from Website & PR
B2B Lead Generation 100% GDPR compliant

See which companies are interested in your services. right now.

Turn anonymous website visits and PR reach into identifiable company contacts – with the right contact person and context for your sales team. All GDPR compliant.

Companies · Lead Tool
Companies 5,298
TechBau GmbH
🇩🇪|Berlin|Mechanical Engineering
Today
Energieworks AG
🇩🇪|Hanover|Energy Supply
Today
Logistik Partner GmbH
🇩🇪|Munich|Freight & Logistics
Yesterday
Automation Solutions
🇩🇪|Hamburg|Software Development
Yesterday
Bau & Immobilien AG
🇩🇪|Wiesbaden|Real Estate
2 days ago
~97%
of prospects never fill out a contact form
2 Paths
PR leads + web leads in one interface
1 Tool
Signals, contacts & AI insights for your sales team
100%
GDPR compliant

No personal data – from the start

The tool identifies companies solely by their static IP address – a company-related network identifier that cannot be linked to an individual. No cookies are used for personal identification, and no personal profiles are created.

Product Video

Our Lead Tool
in Action

See in just a few minutes how the tool works and what it can do for your sales team.

PresseBox Lead Tool – explainer video
Chapters
  • 0:00Intro
  • 0:49What is a lead?
  • 1:58How do PR leads happen?
  • 3:34How do web leads happen?
  • 5:03Tool overview
  • 6:22Feeds & filters
  • 8:15Prioritizing leads
  • 10:11Campaigns & CRM
  • 11:56Lead in detail
  • 14:50Leads for sales
Background

Why do so many prospects stay invisible?

Only a small share of B2B prospects fill out a contact form. The rest read, compare, and research quietly – then disappear again without leaving a trace.

The interest is real nonetheless. Our lead tool makes it visible: which company was there, what they read – and who the right contact person is.

❌ Without the tool

A company visits your pricing page 3 times. You never find out.

✅ With the Lead Tool

You see the company, industry, contact person, and exactly what was read.

~97%

of all B2B prospects leave no contact details – despite genuine interest.

2 Lead Sources

PR leads via PresseBox and web leads via your website – both in one central interface.

1 Tool

Signals, decision-maker contacts, AI insights, and CRM integration – all in one place.

How It Works

Three steps to identifiable leads

Here's how getting started with web leads works – no IT project, no prior knowledge required.

01
🔌

Add the code

Paste in the tracking code. Done in under 5 minutes.

This step isn't needed for PR leads – traffic is captured directly through your PresseBox stories.

One-time setup
No developer needed
Captures all channels
02
🏢

Identify companies

The tool automatically identifies which company is behind a visit.

Company, industry & size
Pages visited & behavior
No form required
03
🎯

Make contact

Contact person, context, and AI conversation starter – ready to use immediately.

Matching contact person
AI conversation starter
One-click CRM export
Lead Sources

Two paths – one interface

PR leads and web leads can be used separately or combined.

🌐

Web Leads

Directly through your website – independent of PresseBox. No matter where the traffic comes from.

  • Add the code once
  • Company visits detected automatically
  • Which pages, how often, in what order
  • Lead appears in the tool instantly
📰

PR Leads via PresseBox

Leads from your stories – via Google, social media, newsletters, external links, and more.

  • Publish a story on PresseBox
  • Prospects arrive through various channels
  • Company and decision-makers become visible
  • Lead appears automatically in the tool

Curious which companies are visiting your website right now?

In 30 minutes we'll show you the tool live – for your specific use case.

Book a Demo
Features

Everything your sales team actually needs

From the first signal to the CRM entry – the tool supports every step.

📋

Feeds & Filters

Live lists that update automatically – filtered by industry, size, region, or buying signal.

📊

Lead Prioritization

An activity bar shows at a glance how strong a lead is – based on frequency and page relevance.

🤖

AI Conversation Starter

The AI analyzes visit behavior and provides matching contact persons as well as concrete talking points.

🔔

Follow & Alerts

Flag a company – and get notified automatically by email as soon as it becomes active again.

📈

Campaign Analysis

Which companies come via Google Ads, LinkedIn, or mailings? Make real target companies visible.

🔁

Monitor Existing Customers

Import CRM lists and see when existing customers or previous contacts become active again.

AI Insight

From visit to the perfect conversation starter

One click on a lead – and the AI prepares you: What did the company read? What are they really interested in? Who is the right contact person?

You don't just get raw data, but an interpretation: browsing or buying intent? That's the difference between a generic call and a relevant conversation.

TechBau GmbH
Mechanical Engineering · Hamburg · 250–500 employees
🔥 Hot Lead
Visit Behavior

Solutions page (3×) → Pricing overview (2×) → Demo page. Form opened, not submitted. All within 48 hours.

AI Conversation Starter

"I see you've been looking into energy-efficient warehouse lighting – do you have specific savings targets we could build on?"

Recommended Contact

Lisa M. · Managing Director · Available on LinkedIn

Use Cases

New Customer Acquisition & Existing Customers

Two sales scenarios – based on concrete signals instead of gut feeling.

🚀 New Customer Acquisition

Filter target customers, recognize buying signals, and start contact with real context – instead of cold calling.

Typical Signal

Company visits pricing and product page 3× within 48h → ideal time for first contact.

🔄 Existing Customers & Upsell

Recognize when existing customers become active again – without having to guess whether there's demand right now.

Typical Signal

Inactive existing customer visits upgrade page → automatic notification, perfect timing.

See the tool live in action.

We'll show you what it looks like for your website and your sales team.

Book a Demo Now
Integrations

Directly into your existing workflow

Qualified leads are automatically transferred to your CRM – filtered by your criteria. Only relevant entries, no data clutter.

See the Integration in the Demo
HubSpot
Salesforce
Pipedrive
Dynamics 365
Zoho CRM
webCRM
Zapier
Mailchimp
Data Privacy

100% GDPR compliant – from the start

The tool identifies company visits and only displays publicly available personal data.

🍪

Consent-driven

Tracking only activates after consent – fully linkable to your cookie consent tool.

📄

DPA included

All contract documents for a clean legal basis are provided.

🔒

Public data only

Contact details come exclusively from public sources such as LinkedIn and company registers.

Book a Demo

Experience the tool –
live & no obligation

In 30 minutes we'll show you what the tool looks like for your specific sales process.

By submitting this form, you agree to the processing of your personal data for the purpose of handling your request. For more information, please see our privacy policy.

Free & no obligation
⏱️ 30-minute demo
🚀 Ready to use immediately